Sizzler

Working in collaboration with Collins Food Group (CFG) and ACG Creative Co. on the Sizzler brand which was somewhat in crisis mode, DCD were employed to develop a new image for this long-standing family restaurant in a bid to keep it relevant for its evolving customer base.

In conjunction with CFG’s marketing team, a new look and feel which reflected the restaurant’s provision for abundance and quality was established and rolled out to various sites across the country.